Catherine Murphy

Web Site Development, Management, User Experience

Portfolio | Resume | Contact

Experience developing, designing, and managing web sites
Winner of the Edward R. Murrow Award Radio Network/Syndication Service for Best News Website.

Portfolio

Project: PRI's The World

Challenge:

The World needed to update their static html site to improve the user experience and to make it easier for visitors to find content and seek out new content.

Role:
A comprehensive redesign of The World. I managed the front-end, as well as the back-end. Clear pathways were created that allow site visitors to easily find content, listen, download, and to comment on stories.

Tools:
HTML, CSS, WordPress, Drupal, PHP, Photoshop

PRI's The World: After redesign

PRI's The World: After redesign

PRI's The World: After redesign

PRI's The World: Before redesign

Project: PRI's The World

Challenge:
Develop category pages for web site

Role:
Designed layout, coding and overall design

Tools:
WordPress, Photoshop, HMTL, CSS

PRI's The World: Before redesign

PRI's The World: Category Page

Project: PRI's The World

Challenge:
Develop inside story pages for web site

Role:
Designed layout, coding and overall design

Tools:
WordPress, Photoshop, HMTL, CSS

PRI's The World: Before redesign

PRI's The World: Story Page

Project: PRI's The World

Challenge:
Wireframe web site

Role:
Wireframed site based on existing WordPress theme

Tools:
WordPress, Photoshop, HMTL, CSS

PRI's The World: Before redesign

PRI's The World: Wireframe

Project: WhatsUp Gold

Challenge:
Create an iPhone content app that would deliver marketing inoformation about WhatsUp Gold v15.

Role:
Developed idea for marketing app for customers. Created artwork and coded using RSS feed.

Tools:
Photoshop, Balsmiq Mockups, WordPress, AppMakr

WhatsUp Gold Marketing App

WhatsUp Gold: Marketing App

Project: WhatsUp Gold

Challenge:
Create microsite to promote training

Role:
Designed layout, chose typography, call-to-action buttons

Tools:
Photoshop, HMTL, CSS

WhatsUp Gold Microsite

WhatsUp Gold Microsite

Project: WhatsUp Gold

Challenge:
Increase conversions on key download page

Role:
Designed layout, chose typography, call-to-action buttons, ran heatmaps

Tools:
Balsmiq Mockups, Photoshop, HMTL, CSS

WhatsUp Gold Heatmap

WhatsUp Gold Heatmap

Project: Good Karma

Challenge:
Create a web and mobile channel for a lost and found site.

Role:
Developed concept. Currently in development and in wireframe stage. Design, information architecture, code TBD, UX school project.

Tools:
Balsmiq Mockups

Good Karma

Project: Good Karma

Challenge:
Create a web and mobile channel for a lost and found site.

Role:
Developed concept. Currently in development and in wireframe stage. Design, information architecture, code TBD, UX school project.

Tools:
Balsmiq Mockups

Good Karma

Project: M2 Studios

Challenge:
Develop web site for photography business

Role:
Wordpress installation, customization, principal photographer

Tools:
Customized Wordpress Theme, Photoshop, CSS

M2 Studios Photography

Project: Law Office of Jennifer Leahy

Challenge:
Develop web site for Social Security Attorney

Role:
Designed, coded and managed, SEO development, typography, image selection

Tools:
PHP, HTML, Photoshop, CSS

Law Office of Jennifer Leahy

Project: Soul Strings

Challenge:
Customize WordPress site for book promotion

Role:
Installation, customized code and CSS, SEO

Tools:
WordPress, HTML, CSS

Soul Strings

Project: M Salon

Challenge:
Develop web site for high-end Newbury Street area salon

Role:
Designed, coded and managed, SEO development, Typography, Image selection, Logo Design

Tools:
PHP, HTML, Photoshop, CSS

M-Salon

Project: Law Office of Attorney Nicole Procida

Challenge:
Develop web site for general practice attorney

Role:
Installation, content management, SEO development, typography, image selection

Tools:
WordPress, HTML, Photoshop, CSS

Law Office of Attorney Nicole Procida